Website design - Websites visited | Weboptim
Today, it's no longer enough to pay attention to website design and text content. Even the design of a website must take into account the purpose of the website, the visitor himself. To maximise the number of visitors, it is also important to consider search engine marketing and optimisation when building a website.
Aspects of website design:
- Aesthetic look i.e. web design
- Ergonomics and usability
- A defined destination where we want to take the user
- Visitor numbers
- Website Analysis
1. Why is design important?
If a website looks like it hasn't been updated for 10 years and is not aesthetically pleasing, users will let you know immediately by navigating away from the website. Avoid creating overly animated and all-Flash pages, because although they may look good in design, Google bots will not see the text content.
2. Usability
What do we mean by usability? All information should be available on the website conveniently and in the shortest possible time. So no unnecessary scrollbars. Avoid using unnecessary buttons when this can be avoided. The website builder should pay attention to these usability factors.
3. A defined destination where you want to take the visitor.
A website development the aim is obviously to make some kind of profit, unless it is a non-profit enterprise. To be profitable, the website must have a precise purpose. For example, it may be to sell a product if it is a webshop. Or it could be to solicit a proposal or to contact a customer.