Weboptim.hu - Online marketing and search engine marketing blog | Weboptim

Google Adsense optimisation tips

Google Adsense The idea is that website owners can rent out the space on their website to display advertisements, thus earning money. But as website owners, how can we optimise these ads? Read our article to find out!

 

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Risk-averse link building

A link building is often no easy task, there are methods that are effective and some that are not. If you have really good content, it is easier to get valuable links. But what to do if you want to avoid risk (penalty) when link building ?

 

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5 Google Analytics steps for GDPR compliance

In our article, we have provided 5 action steps to make your Google Analytics account or website compliant with the GDPR requirements. GDPR is a complex regulation and it is essential that the organisation has a plan in place to achieve compliance.

 

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The primary reason why paid advertising often fails

The advertising campaigns are not always effective, in many cases, companies starting out in advertising do not succeed for the same reason. But what is this reason and how can it be eliminated?

 

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Title tags in Google image searches

Google has innovated the way it displays image search results, addresses added to the stamp images. The search engine says this helps users by adding additional content to the image.

 

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Mini competitor analysis

With a competitor analysis, you can get an idea of how your website ranks on the Internet compared to competing websites. Find out how your website ranks in the online marketplace!

 

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Overlooked site speed factors that affect Google rankings

Google has made significant algorithm changes over the last 2 years and has set the tone for the importance of speed. But speed isn't the only thing that matters, it's the specific types of loading time that make the real difference.

 

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Google Knowledge Panel

When you search for a business in Google, a box appears on the right-hand side of the search results, with the Knowledge Panel, which displays information related to the search topic (brand, company, person). How does this work for your business?

 

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What are the SEO benefits of social media?

A social media and search engine optimisation is a complicated relationship; it is unclear whether social media signals have an impact on organic rankings or not. But regardless of this, social media can offer a range of SEO results. Let's see what they are!

 

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Google Medic update

One of Google's latest algorithm updates is the Google Medic update It was introduced in August 2018. Contrary to its name, it did not only affect medical sites. But who then? And what can you do if your website has suffered a loss of traffic because of it?

 

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8 SEO trends that will dominate in 2018

2018 it will be an interesting year SEO in terms of. Let's take a look at what new SEO trends and techniques we can expect in the new year!

 

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SEO checklist for website relocation

Few things can ruin a website's performance in organic search results as much as a poorly executed website migration. So if you are about to move your site, check out our article SEO checklistso that you can prepare properly!

 

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How and how does Google Adwords not affect organic search results?

The general assumption is that the PPC campaigns may have an impact on the organic search resultsre. Is this really not so? And if so, what is the effect?

 

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10 companies fined by Google

Google penalties catch up with all websites. Even big brands sometimes commit abuses (e.g. paid links, gateway sites, cloaking, spamming) that cause them to be penalised by Google. Let's look at some of them!

 

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Online analytical software

Monitoring and analysing the performance of websites is an important activity for any SEO professional, but fortunately there are a number of software tools that make this job easier. In this article, we've collected what we think are the best Facebook, SEO and website analytical programs.

 

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AMP - Accelerated Mobile Pages

Google has introduced the AMP framework (Accelerated Mobile Pages), to improve the user experience for mobile browsers: AMP promises instant loading of websites on mobile devices. How does it work and what impact does it have on search engine optimisation?

 

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Placement verification software

It's important for everyone how high you rank on Google, as a good ranking can mean significant traffic. That's why it is essential for website owners to constantly monitor their search rankings. Find out what kind of placement control software are.

 

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10 quick tips to dramatically improve the user experience on your website

Nowadays, websites are often the first impressiona visitor's encounter with our brand, our company. While a good quality website can leave a lasting impression on the user's memory, while a poor quality can often be the first and last encounter with a brand.

 

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6 ways to create an effective Facebook campaign

A Facebook ads can be extremely profitable and there are many ways to make them more efficient. Here are 6 ways to effective Facebook ads campaign to create.

 

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Google rankings are getting worse - 10 things you can do

A Google reached in the search engine organic placement is an important metric for any website owner. It's worth keeping an eye on it as Google's recent algorithm updates can have a significant impact. If you see a drop, the first thing to do is to find the cause of the problem.

 

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Facebook management - How to build a successful social media plan

A setting a goal is important because in order to be able to generate results from social media marketing, we need to be able to set meaningful goals. We cannot identify success or failure if we are not aware of the extent to which we are close or far from achieving our goals.

 

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6 tricks to create an effective Facebook campaign

Facebook ads can be extremely profitable and there are countless ways to make them more effective. Here are 7 ways to effective advertising campaign to create.

 

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The age of chatbots

Nowadays, the creation of bot platforms and chatbots the hottest trend in the development of messaging applications that benefit businesses.

 

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Messenger marketing

Messengers can now be used not only by individuals to chat with each other, but also by different companies to reach their potential target groups through the app.

 

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On Instagram

Instagram is one of the most popular photo sharing app for smartphones.

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On Snapchat

The application, which has taken the ability to communicate.

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Meetup

We present the app that allows you to participate in meetings or create local meeting groups. It can be used effectively for a number of strategic business objective to achieve.

 

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The Viber

Viber is the third largest online phone and chat service after Facebook and WhatsApp.

 

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A WhatsApp

An online messaging application that is perfect for marketing objectives to achieve.

 

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The importance of Facebook marketing

Our way of communicating has become not only one-way, but also two-way. We show why it is important to Facebook marketing in the life of a business.

 

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Part 1 | Facebook for your business: a complete guide

Does your business not yet have its own Facebook page? Want to get started but don't know how? Then this post will be a real guide to getting started. To use Facebook correctly for your business!

 

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Part 2 | Facebook for your business: a complete guide

In Part 1, we showed you how to optimise your personal Facebook profile as a business owner. Let's look at how to create quality Facebook page for our business!

 

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Social media audit - How to use it?

We've summarised how we help our customers monitoring social media channels. The results will help you to a stronger strategy work out.

 

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The Facebook ads

A guide to Facebook ads and to use them correctlyto achieve great results for your business in a cost-effective way.

 

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How to react to changes in the Facebook News Feed

The Facebook algorithm monitors user behaviourto display the most interesting content for them in their news feed. Learn more about story bump!

 

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12 ways to get fans to your Facebook page

What can we do to attract fans to Facebook pages? Here are 12 ways to increase the fan base of our site.

 

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10 ways to increase Facebook interactions

We have a Facebook page and followers, uploading quality content. Yet we do not receive comments, shares or likes on our posts. Why is this a problem and how to increase interactions business on our Facebook page?

 

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How to build links cost-effectively for a new website?

link building is never an easy task, but a good link request text can make it easier. To write it, it is important to understand what the site owners want, because only with this knowledge can you send them a convincing message.

 

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Improved e-commerce measurement

improved e-commerce measurement is a very useful feature of Google Analytics. It can help you get a more complex picture of your users' behaviour - what transactions they make, where they check out during the purchase process, which products they add to their shopping cart most often, etc..

 

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Google Analytics User List Report (User explorer)

Google Analytics User List Report the main aim is to provide deeper, user-level analysis. The results can help improve and optimise your business and user experience.

 

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7 myths that affect local SEO

A Local SEO is not a negligible area for companies, but there are many misconceptions about it. Therefore, in our article we have brought you 7 myths that affect local search engine optimization and its effectiveness.

 

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10 content types that are good for SEO

A Content can take many forms on the internet, most commonly text content, but there is also a growing trend towards image and video content, as well as infographics and interactive content.

 

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Links from client sites, own sites, plugins and embedded content: how to maximise the benefits and avoid problems?

Important parts of search engine optimisation are links, but it matters where and how your website gets a link. Google's algorithms monitor link profiles and if they find unnatural links, they can impose penalties. How do we use these links and how do we avoid problems?

 

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On page SEO: 8 principles for success

From On Page SEO is made up of many parts, but we can't pay attention to every detail. Our article at 8 such as basic principle which is behind the tactical work and which allows us to optimise the page for a given word.

 

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SEO tips for increasing website traffic

increasing turnover (or conversions) is the goal of every website owner. To achieve this goal, we need to listen to our users, understand their goals and optimise the website accordingly. What steps should be followed to make this process effective?

 

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Strategic SEO issues before website redesign

website rebuild (redesign) it is worth thinking about what kind of SEO areas will be affected by the new design/build. In this article, we present 3 key areas that should be addressed as they play a significant role.

 

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Measuring traffic from Google Places in Google Analytics

Google Places profile can bring significant traffic to a website if set up correctly. But how do we know exactly how much traffic it has generated and how the users from here have behaved on the website? Our article will tell you..  

 

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Price extensions in Google Adwords

Google Adwords  is always packed with new features, one of the latest being Price extensiontmények. The idea is that during the ad, only on mobile and tablet, you can see the prices of the different products/services that advertisers have entered in their Adwords account as a price extension.

 

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Is the wrong subpage ranking in Google? 6 common reasons and 5 solutions

A Google a myriad of factors to determine the ranking of search results, so it is possible that another subpage of your website will appear in the ranking instead of the subpage you want. In this article, we explain the common reasons for this and how to ensure that the subpage you want to use is ranked well.

 

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Dwell time: the most important indicator that many people do not use

A dwell time is a metric used by few, but is quite important for the quality and relevance of a page, and experts say it is also one of the ranking factors used by Google. What is dwell time and how can we improve it for the better?

 

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Why are infographics important?

From infographics add visual elements to the text to better capture the reader's attention. But that's just one of their many benefits... In this article, we explain why they are important and how they affect search engine optimisation..

 

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How can we get links that comply with Google's guidelines?

Link building not always easy to comply with the Google guidelines. There are several techniques that result in unnatural links that are penalised by the search giant. But there are also some types of links that Google experts recommend that can have a really positive impact on rankings.

 

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Social media checklist

Social media is growing, with more and more new social networking sites starting to develop rapidly. A social media marketing is therefore an increasing challenge for businesses. In this article, we bring together all the things you need to do to build your brand's social presence.

 

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5 mistakes small businesses often make when building an online presence

A small businesses around 54% currently have a website, but this is still very low to have an effective online presence. The website a unified online presence can be a time-consuming task, but it's definitely worth it to reach potential customers.

 

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Google ranking factors

Google ranking factor, some are more important and some are less important. A Searchmetrics recent research shows that the importance of content is increasing while the value of links is decreasing. What exactly were the results of the survey?

 

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A guide to professional guest blogging

guest blogging, if done properly and with dedication, it creates good opportunities, builds our reputation and can also increase the turnover of our business. In this article, we'll show you the steps to follow to make guest blogging effective.

 

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After how long does SEO start to work?

Most companies underestimate how much Time also required for the for SEO success. Visible results (increased turnover, increased sales) take several months.

 

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SEO tips for large e-commerce websites

Large e-commerce sites, search engine optimisation requires special attention. The goal is to sell, to increase sales. What are the main factors to pay attention to?

 

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7 critical SEO mistakes for e-commerce websites

From e-commerce sites typically offer hundreds or thousands of products for sale, and because there are many (constantly changing) products, there are a number of issues that can make SEO difficult. But what are the SEO mistakesthat often appear in online shops?

 

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A guide to search engine optimisation for e-commerce websites

Whether you have a new or an existing website, if you don't have a strong SEO strategy, you can lose impressions, clicks and therefore sales. But what if e-commerce websites in the case of? How can we effectively optimise our online store?

 

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Is Google eclipsing mobile organic search?

A Google one by one, the structure of the organic results list changes: the Google My Business profile appears elsewhere, the ads on the right disappear, the Knowledge Graph appears. But how does all this affect the mobile organic searchesre?

 

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Google Possum & Penguin 4.0

Google In September 2016, 2 new algorithm updates were introduced. A Google Opossum primarily affects local ranking, while the Google Penguin 4.0 applies to all websites without exception. But what do you need to know about these algorithm updates?

 

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How to fix Crawling errors in Webmaster tools?

Google Webmaster tools is recommended for all website owners, as it can help us to get useful information about tomorrow's visitors (e.g. what keywords they searched for to reach us), the site's functioning (e.g. no security problems, non-existent pages, etc..). One of the most important parts of our article, the Mapping errors section.

 

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Strange link building myths

A link building is a difficult task for website owners, as there are not really any well-defined rules. There are a lot of misconceptions people have about it, which is why we have included 8 interesting link building myths in this article.

 

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Tripadvisor as a marketing tool

Tripadvisor is one of the most popular travel portals. As well as helping users book hotels and find restaurants and entertainment near them, it can also be used effectively by businesses to reach new audiences. What options does the site offer businesses?

 

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LinkedIn profile building

LinkedIn the largest business social network in the world. It is therefore an excellent way to showcase the products and services offered by companies. Here are some tips on how to we can post as a company!

 

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Adwords Keyword Designer Restriction

One very useful tool of Google Adwords is the Keyword designer. Previously, all advertisers had access to all their data, but with the update now in place, Adwords accounts with low monthly spend will have some restrictions.

 

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Where and how do top startups get their links?

A startup companies it is particularly important for them to strengthen their market position through marketing activities. Online, the linkéfence is the most important factor in terms of "amplification". But how can we get links as a startup?

 

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Does the engagement rate increase organic rankings?

For each sub-page of our website, we can define the so-called. engagement indicators, which are: turnaround rate, time on page and conversion rate. Do these indicators affect organic click-throughs and therefore organic placements? In this article we answer this question.

 

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"Storytelling" : story as content

A storytelling online is nothing more than presenting emotional, subjective stories to users on our website. Its main advantage is persuasion, which is why it makes a difference who our target audience is and what type of story we show them. But what types of stories are there?

 

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How to create a product page that converts?

On e-commerce websites, the product pages (structure, appearance) determines whether visitors become customers. It is therefore important to optimise your product pages, both in terms of title, images, descriptions, etc.. Which elements and how to optimise increase conversion rate in order?

 

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4 copywriting methods to increase E-commerce website conversions

There is a direct link between the text on a website and the conversion rate. An e-commerce website is to inform and encourage visitors to make a purchase, and to build a long-term relationship with customers. This requires the right content, tailored to the target audience. How can we develop e-commerce texts?

 

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5 big SEO lies

Search engine optimisation is risky, and a single algorithm update can render good techniques useless in a minute. We hear SEO horror stories every week, so we've gathered the best of the best 5 biggest SEO misconceptions..

 

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10 Adwords reports everyone should know

A good way to measure the effectiveness of GoogleAdwords campaigns is to use the Adwords Report Editor Asset. The indicators, dimensions and filters can be varied in different ways to create unique reports. What are the most important reports?

 

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Types of Google search results

On the Google search results page search results several forms of you will often find images or video results, but also ads in several different formats. What are the types of Google results?

 

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116 SEO myth

Several search engine optimisation myth lives in people's minds. Most of these are the result of outdated techniques, while the rest is fiction. In this article, we present 116 SEO myths.

 

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Linking in and out - opportunities, risks, results

A within the website, and the from website outwards indicators links are useful, but only if they are used properly. 'Good' links can help your site's organic ranking, but 'bad', manipulative links will be penalised by Google. But what are our options?

 

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Everything you need to know about the removal of Adwords ads on the right

In February, Google officially updated its guidelines for displaying search ads: the ads on the right will disappear, and 4 ads will be displayed above the organic results, instead of 3.

 

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Facebook Ads Manager - how can we add an advertiser?

Facebook advertising system's admin interface is not really designed for novice users. Creating an advertising account is not a simple task either, and it can be almost as complicated to add an advertiser to the account. In this article we will show you step-by-step how to do this.

 

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Retargeting - 33 unbeatable techniques

retargeting can be a good method for all website owners, as it allows them to track their visitors with unique ads until they return to the site and convert. What are the different retargeting techniques?

 

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Website analysis using Google Analytics

A Google Analytics system provides an excellent opportunity to analyse our website. To maintain and increase the success of our website, we need to know how users behave - what pages they view, what browser/tool they use, etc. So such an analysis is good for a number of things...

 

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5 ways to improve your Google Places ranking

Google searches are now an integral part of map results. It is therefore important to check that we are on the map, and how and where we appear. If we see that we are only at the top of the list, we should try to move up. But how?

 

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How to conduct an Adwords account audit?

At regular intervals, all account managers may be recommended to Google Adwords account audit to carry out. The aim is to identify areas that need more attention and those that could improve performance. What should be examined during an account audit?

 

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Online trends in 2016

2016 looks like a good year online marketing New trends are emerging for video advertising, mobile apps, SEO, etc. But what will be the most important and influential trends of the year?

 

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101 tips to increase conversions

For any business that also operates online, it is important to conversion Increase, as a higher conversion rate increases profits. In our article 101 Tip that could lead to an increase in conversions.

 

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Google Tag Assistant guide

A Google Tag Assistant is an excellent tool for identifying code on a website, and it can also be used to easily detect code placement errors, the correction of which can be critical to correct measurements.

 

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Will the SEO solutions used in 2015 be effective in 2016?

A search engine optimization is constantly changing, methods disappear - appear. in 2016 new changes to social media, new ways of link building and much more. What changes and what stays the same?

 

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Email-based targeting in Adwords

One of the latest features of Google Adwords is email-based targeting. The new search-only feature allows you to target users (with unique ads) who have never visited the site before.

 

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What is the corrected reversal rate and why should I use it?

A reversal rate is an important metric when assessing the effectiveness of a website. However, little valuable information can be obtained from the traditional version. It is therefore worth using the corrected reversal indicator. But how is it better?

 

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Why is E-commerce measurement important?

To serve our customers' needs properly, we need to know and understand their online shopping habits. We need to know and understand their online shopping habits. E-commerce measurement setting, which can provide accurate information about consumers' online behaviour.

 

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Numbered pages vs. SEO

Often, the content of our website is longer than can fit on one page. In such cases, there is more content, numbered results pages Circumvention. From a search engine optimisation and indexing perspective, these pages can be problematic. But there are good ways to make it easier for web robots.

 

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Adwords Text Ad Parts

Google Adwords text ads There are 3 basic parts: the title bar, the URL displayed and the description. Each is subject to various constraints, mainly in terms of the number of characters. If you want an effective campaign, it is advisable to use different characters for the ads. with extensions to complete.

 

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Adwords exclusion words use

In Google Adwords, you can enter so-called. exclusion keywords - words that you do not want to appear for. Such words are almost as important as 'normal' search keywords. How and when to use them?

 

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Website testing and ergonomic analysis

The web pages user-friendly is now an essential aspect for website owners. That's why it's worth checking that your website is working properly from time to time. We take care of your site ergonomic analysis!

 

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Filtering Web Robots from Analytics

Among the sources of traffic to our website, you will increasingly find with web robots. They only "visit" one page at a time, have a bounce rate of 100%, and always spend 0 minutes on the page. But how do you we can protect ourselves against them?

 

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Tips to increase organic click-through

A Google searches users click on the search result that is most attractive to them. By following a few tricks and tips, we can make our site even more attractive. What you need to set up higher organic click-through rate to achieve?

 

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10 SEO myths

Several search engine optimisation myth lives in people's minds. Some of them are technical, others are just imaginary. Let's take a look at the most common SEO misconceptions today.

 

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Adwords product news - June 2015

What's new a Google Adwords on June 2015. How have the different Trueview videos and video campaigns changed? What new remarketing opportunities can we try? Our article will answer these questions and more.

 

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Why can't I see my Adwords ad?

There are several reasons why someone may not see their Adwords ad when searching. In most cases unique advertising, or campaign settingsThis phenomenon can be explained by a number of factors, such as ad scheduling, daily budget settings, quality indicator, etc.

 

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How to get on Google Maps?

The search results list no longer only includes websites, but also images, profile pages and map results is. As a result, we too need to keep up and put our companies and businesses on the map. See how you can register for free with just a few clicks on Google My Company to your service!

 

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9 things you need to know about the Google Mobile Friendly Update

On 21 April, Google introduced a mobile-friendly update that focuses on for mobile searches, has an impact on mobile organic search rankings. Let's look at the most important things website owners should worth knowing.

 

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Adwords product news - April 2015

What's new in Google Adwords April 2015. How to better optimise your YouTube videos? How to measure conversions during phone calls more effectively? Read what's new this spring!

 

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About mobile search engine optimisation

A mobile searches has been growing rapidly recently, with more and more people using their smartphones to browse. However, it is not always the same mobile websitewe have and how we optimise it. If we want to work effectively, we need to take a number of factors into account.

 

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Google post: Suspicion of hacking - i.e. "Unfortunately it appears that your site has been hacked"

Anyone who has experienced similar problems knows how much trouble hacking into your website can cause. What to do if this happens? How to make your website secure website hacks against?

 

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Link building 2015

A link building trends change almost constantly, thanks to Google's newer and newer algorithms. In terms of links quality of incoming links is the most important ranking criterion. But how can we get quality links?

 

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Mobile usability issues

Mobile-friendly website use is now almost "mandatory". However, around half of websites are not yet mobile optimised, which can lead to lower rankings in organic searches. What tools can you use to test your website and what we need to doif we find that our website is not mobile-friendly?

 

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Misconceptions about content marketing

A content marketing an integral part of search engine optimisation and online presence. However, incorrect use can have a negative impact on our website. Let's check nine misconceptions, which you should avoid when developing your content marketing strategy.

 

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Google Update - Small

Have you ever wondered whether the Google introduced by algorithm updates what impact do they have on websites and search engine optimisation? Read our article to find out what the changes have brought.

 

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Why is site speed important?

An website loading speed greatly affects our Google positions. What factors can cause a website to slow down? Read our article to find out what to look out for.

 

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Adwords News - February 2015

What's new in Google Adwords February 2015. How are flash ads changing? What can we do with the latest version of Adwords Editor? What bidding functionality has been introduced? Read our article and get answers to these questions.

 

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Possible reasons why Google is not indexing your website

A Google indexing is an important part of search engine optimisation, because if the site is not crawled by search engines, it will not appear in organic search results. I wonder what are the common causes, which is why Google cannot index our site?

 

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How do we use Google Analytics to measure multiple domains?

If we operate multiple domains or sub-domains, it raises the question of whether their performance together or measured separately? What is our possibilities are there for these? Is it even possible to do this type of measurement using Google Analytics?

 

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When should you start your own blog?

There are many benefits to running your own blog - here are some useful information we can provide to visitors, which we may not be able to do on the website. But for whom worth and to whom not worth it to create a blog?

 

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How can I increase the number of subscriptions to my newsletter?

A newsletter marketing an effective way to inform existing customers and attract new customers to your product/service. A few techniques can be used to get more visitors to sign up. But what are they?

 

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Adwords News - November 2014

November Google Adwords product news - more specific display targeting options, new flexible bidding strategies, innovations for extensions. Read our article to find out how and what you can do with latest updates.

 

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About App Store optimisation

Your own with mobile app persons/companies, the number of downloads is a very important indicator. How can this value be increased? There is now a program that can help you we can optimise one mobile app at a time.

 

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Sitelink pages on Google

Sitelinks are links that are part of our webodal point to a specific subpage. They are mainly found in paid advertising, but also in the organic during searches. But how can our website have such links?

 

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The future of link building

How has link building changed in recent years? What used to be, what is the situation today, and what to expect in the future? What is important in Google's eyes now? You can get answers to all these questions by reading our article on the future of link building!

 

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How to make a Google search box?

If you search for a particular brand name, you will find at the top of the organic search results a list of so-called search boxes, which allow you to search for a product without navigating to the website. But how can we make one? And how benefits are there?

 

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Google Adwords News - October 2014

October news from Google Adwords (and Google Analytics). You can read about the evolution of dynamic search and related features, as well as how the settings can tell you how your website is performing compared to your competitors. See which are the Latest from innovations!

 

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Google Panda 4.1 update

On 26 September, Google announced its latest algorithm update, the Google Panda 4.1et. The change is even more quality and valuable content to guide website owners towards the creation of a website. If you're interested in what's included in the update, read our article!

 

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How to start link building for a brand new website?

For new websites, it is often the case that they engage in pointless link building to increase brand awareness, when if they used a well-developed strategy from the outset, they could achieve much more effective results. But what do we need to look out for in such a brand type link building during?

 

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How to create good content for social sharing?

A social media marketing is now an important part of online activities. To be successful on social, you need to add value for your users. But what are the ways to create content that people want to share?

 

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HTTPS protocol - SEO tips and tricks

HTTPS is a URL scheme that allows for more secure browsing. Its use has many advantages, but does it have an impact on website ranking is it? Read our article to find out!

 

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What you need to know about negative SEO

Did you know that some website owners are trying to move up in Google's rankings by attacking competitors' websites? Could we be at risk and what are the signs that someone is conducting negative SEO against us?

 

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Adwords News - September 2014

The Google Adwords system has undergone several major and minor changes over the summer. First of all, the display campaigns there have been advances in. Read our article to find out what's been happening.

 

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The online content strategy and its steps

Checking the content on your website is an increasingly important aspect, as outdated or duplicate content will damage the site's image in Google's eyes. How to online content strategy to make? What are the most important steps and aspects?

 

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How does Google know which websites we are targeting?

Does it help the search engine optimisation process if we have several websites? Unfortunately not in most cases. But how do you know that the same person is the administrator of the site? What are the advantages and disadvantages of such relationships?

 

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5 steps to conversion optimisation

Want to know how to get more conversions from your website? The process consists of 5 main steps, including data collection and website/visitor analysis. There are many aspects to consider if we want to be effective. Let's review the main points.

 

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What does a good landing page look like?

What is a landing page and why do we need one? This is the page where your visitor arrives after clicking on the ad, so it's very important to see what this looks like, as it's here that you'll decide whether to stay with us or keep looking. Let's see what are some simple points that will make our host page a good one!

 

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Google's algorithms

The most important thing for Google is that users find what they are looking for. The algorithms introduced in recent years also serve this purpose: they encourage website owners to create relevant and valuable content for users. Panda, Penguin and Hummingbird.. the 3 most significant algorithms. Let's see exactly what they contain!

 

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Analysis of competitiveness

Internet presence is now essential for businesses. But to develop the most effective online marketing strategy we need to assess the market situation, the competitors. Competitiveness analysis can answer all the main questions. But how is the analysis done?

 

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Adwords product news - June 2014

Google Adwords is one of the most popular click-based advertising systems in our country. If you use it regularly, it's important to keep up to date with new features and changes to the interface. Read our article to find out what the new features are and how to use them. recent advances!

 

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Google's algorithm in 2013-2014

Find out how your website and links are affected by changes to Google's ranking techniques and what a the most important aspects to improve your search ranking! Try some useful tools to measure your page load speed, find out its value, or remove links that are negatively affecting your rankings!

 

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New link building strategy - Link Baiting

Unlike paid links, link building is a link building strategy in which links spread naturally. Not only can it be content, but it must be something that attracts attention and encourages visitors to link to your website. The importance of link building has increased significantly with Google's latest algorithm update (Google Penguin 2.0).

 

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LongClick!! - If you have a website, you need to know what it is!

Google is very keen to give you the best possible results when you search for something. But what counts is largely determined by mi, i.e. how users feel about the website. If we judge it right, it can stay in a good position, if not, it's a run to the back of the queue.

 

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Google Penguin 2 and Link Profile Analysis - how to get back in the race

A Google 22 May 2013-in a new algorithm changedelighted the audience with. I would like to report on this change. What can we do now? What used to work and produce results no longer does, or hardly produces any. Links have been devalued, websites have fallen to the brink of starvation. But what exactly has changed?

 

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If your Link Network is fragmented - Your Google ranking is at risk!

The big problem with Internet search engines and Google is that for 95% of websites, to a lesser or greater extent, but fragmented in the Link Network. Because of this, a lot of links are treated as unnecessary, because they don't point anywhere anymore.

 

Moving graphs in Google Analytics

Maybe not everyone knows, but the Analytics can also display moving graphs. This is a good way to show the client how much progress the project has made. Or, as a website owner, you can monitor the progress of your website.

 

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Zoltán Pongrácz

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