Meetup | Weboptim
One of the ways to meet new people, make friends or practice your social skills is through online meet-ups. Currently the most popular and recognised site for this Meetup.com, which allows us to attend meetings or set up local meeting groups.
You are free to join events, but it costs money to set up a group on your own. Some groups are based solely on bringing people together, while others are centred around hobbies, careers or business networks. Meetup.com can also be used as a very powerful tool to achieve many key strategic business goals.
The aim of the Meetup
The primary purpose of Meetup.com is to make it easier for individuals to offline meetingwho met online. These individuals were united by a single online interest in the internet. Common examples of Meetups include fitness groups, wine tasting groups, book clubs, tutorials and discussion groups. Meetups are used in a variety of for business purposes can also be used for product launches, networking events, training, CSR events and focus groups. Meetup's website and mobile app make it easy to audience building and the event planning, as they give users the opportunity to invite others to events.
For 19$ per month, you can get Meetup.com's organizing platform, which allows you to schedule your meetup on a public or private calendar; add an event fee that attendees can pay through Amazon Payments or PayPal; set up RSVP information and/or a waitlist, and automatic reminders for attendees.
The benefits of Meetup
Meetup can be used by individuals who wish to organise/attend meetings with individuals with similar interests, for some for a common purpose, such as networking. Companies can organise a mettup to find a more efficient way to connect to to their current customers and/or potential customers than a simple Like or Follow. By actually meeting customers, targeted consumers and/or opinion leaders in person, the brand impression will be deeper and more personal. Meetups are a way to reach consumers, we can provide insight into to our product or brand, and we can increase our visibility.
It can also be used to launch products, trainings (which can strengthen brand loyalty), can increase the brand awareness through CSR events and other brand-related events. Our profile on Meetup.com can also increase your online visibility in the search results. And the Messages service allows users to communicate with each other online before sharing their personal contact details.
Meetup.com can be used effectively for many strategic business objective including increasing reach and visibility, event management, recruitment, sales and market research. This is particularly effective for small businesses and niche markets, but can also be used effectively by a wide range of different companies and industries to achieve any of the above objectives.
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