How can you increase the number of subscriptions to your newsletter? | Weboptim

When visitors to our website enter contact information, they are essentially saying 'yes' to our product/service. Later they may even become a paying customer. But to do this, we first need to convince them to sign up.

 

Let's look at 10 techniques to increase your email subscribers:

1. Header Bar

From top of page shown in the above header, the special feature is that it does not disappear during rolling. So if you set it up, users can always see it.
You can also link it to a timer, which can remind visitors at any moment that if they don't register, they could miss out on a fantastic offer.
If you use a different colour from the website design, it will be even more noticeable.

 
 

header-bar

 

2. Pop-Up windows before closing

If we track users' mouse movements, we can show them pop-ups when we see they want to leave the website. It's effective because unexpected: the element of surprise gives you the opportunity to offer something new and valuable that will capture the attention of visitors once again.

 
 

pop-up

 

3. Top-Right Corner

A top right corner of homepage is an excellent place to place your email subscription box. Visitors are waiting to see what option will appear here.
Make it eye-catching, emphasise that it is free. Either here or in the menu structure, users can easily access it.

 
 

top-right-corner

4. Box at the end of a post

If you read through one of our posts - and not just quickly skim through it - you really do show an interest in the subject. This provides an excellent opportunity to ask for their email address. The link directly below the content so that users can subscribe immediately after reading.

 
 

post-end

 

5. About us page

For many websites, about us is one of the busiest pages. People want to know that who we arewhat we do. Why not give them the opportunity to subscribe while they read about it? Build the link into the content.

 
 

about-us

6. Pop-Up window for new visitors

When a user visits the website for the first time, they will be presented with a pop-up window where they can immediately subscribe to the latest news. In particular effective for beginnerswho do not yet understand the subject.

 
 

pop-up-for-new

 

7. Website footer

The user who scrolls down to the footer is usually already engaged. Why not reach them here? A simple by sending a message to or a special with an offer we can get their attention.

 
 

footer

 

8. Sidebar

From upper part of sidebar is the most common place where website owners place a link to subscribe. The main advantages of this solution are that it is eye-catching, eye-catching and easy to integrate into most websites.

 
 

sidebar

 

9. Content Pop-Up window

Moving windows only appear when the user scrolls to a specific part of the website. Located at for the content, which we are watching. As it is different from the style of the website, it will attract the interest of visitors.

 
 

content-pop-up

 

10. Splash page

A landing page, or landing page, is a type of page that only for new visitors will appear. It is similar to pop-up windows, but it does not pop up after a certain period of time. immediately. It only works well with a well-established reputation - when people know who you are before they even navigate to your website.

 
 

splash

 
 

If you want to increase the number of subscribers, you should test one or more techniques and then choose the most effective one. There's nothing to lose and everything to gain. However, always make sure that communication is regular. 

 
Source: marketingprofs.com

 
 

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