Part 1 | Facebook for your business: a complete guide
Does your business not yet have its own Facebook page? Want to get started but don't know how? Already have a Facebook presence but not sure you've done everything you can to make your page a success? Having trouble managing Facebook? Then this post is a real guide ...
The Facebook ads
There is no more cost-effective way to reach your target consumer group than Facebook paid advertising. Facebook is a big data-backed advertising platform that can lead to serious business results if used correctly. But to maximize the results of Facebook ads, ...
Google Analytics User List Report (User explorer)
Aggregated analysis of data is very important and worth doing, but sometimes you want to dig deeper, at an individual level. The Google Analytics User List report allows us to do just that. If we do both aggregate and individual user level ...
On page SEO: 8 principles for success
On page SEO is no longer a list of things to tick off. It has become more complex than ever before. A lot of time could be spent on on-page optimization. Instead, we're going to walk you through 8 principles behind the tactical work that ...
Strategic SEO issues before website redesign
Which SEO areas should you definitely address before deciding on a website brief? A client wants us to improve their organic rankings. After a long technical audit, market analysis and conversion channel analysis, the following options are available: redesign ...
Is the wrong subpage ranking in Google? 6 common reasons and 5 solutions
Often, the subpage that we are trying to get to the top of Google search - the one that users find relevant and useful - is not the subpage that the search engine ranks first. When this happens, it can be frustrating to determine the cause. When ...
Why are infographics important?
As the internet has been used by millions of people to gather information, it has become increasingly challenging for businesses to communicate with people through their content. Creating eye-catching and easy-to-understand content is no easy task. You have to dig deeper into the subject, ...
5 mistakes small businesses often make when building an online presence
Every small business needs to know how to develop a consistent online presence. 54% of small businesses already have a website, but this is not enough to have an effective presence in the online world to reach potential customers. Small business owners often feel lost ...
After how long does SEO start to work?
The answer is not simple because the question is misleading. New SEO vs. old SEO Once upon a time, the strategy was to identify the keywords that were most relevant to your business, had the most traffic, and not a lot of competition. ...
SEO tips for large e-commerce websites
Search engine optimisation certainly differs depending on where and in what industry you work, and e-commerce is no exception. What to look out for on large sites? The most important things to do when working with an e-commerce site are.