Website analysis | Weboptim

Website analysis is the basis of search engine marketing and search engine optimisation

Our website analysis service helps us to find out how users behave on your website. Because if we don't know what's happening on your website, we don't know what to change.

So, what exactly is a website analysis?

The best and free software to measure with is Google Analytics system. This programme used to be the Urchin until Google bought the system with the company. Since then it has been known as Analytics.

Measuring the number of visitors is not necessarily the whole story, although it is part of the process. It also allows us to look much deeper into what is happening on the website. For example, you can find out whether visitors are actually reading the text we have written - or what other websites they have come to us from and where they have navigated to on the site.

If we want to investigate even further, we can find out the usual routes that users take on the page. If, for example, we see that they leave the site at a particular page, we can take measures to avoid this. That's what website analytics is good for.

A Google Analytics system.